According to the French publication, which promotes travel culture, the Kingdom has made “considerable efforts” to improve its business climate, making it attractive to investors and entrepreneurs.
The country, the specialized outlet recalls, has adopted economic and social reforms aimed at simplifying administrative procedures and encouraging private investment. As a result, financial flows are increasing every year, and Morocco is becoming “an increasingly important economic center on the African continent.”
This attractiveness is further reinforced by “advantageous tax conditions and the modernization of infrastructure,” Ulysse noted, highlighting that “the cities of Casablanca and Marrakech dominate the Moroccan investment landscape.”
This enthusiasm for the Kingdom, the magazine explained, is also bolstered by Morocco’s geographic position, “a major asset for its appeal.”
“At the crossroads of Europe, Africa, and the Middle East, the country serves as a natural gateway to African markets,” the magazine said, noting that “its high-quality logistics network and international trade agreements facilitate exchanges between these three dynamic regions.”
Morocco, Ulysse added, has become “a true hub for investors looking to expand in Africa while maintaining direct access to European and Middle Eastern markets.”
“The geographic position, combined with favorable economic policies, continues to strengthen Morocco’s standing among the most sought-after destinations for global investors,” the magazine added.
Editorial team/le7tv