The signing ceremony took place on Thursday, September 25, 2025, at the Prince Moulay Abdellah Complex in Rabat, which will host the opening match of the CAN on December 21, 2025.
The event brought together Fouzi Lekjaa, First Vice-President of CAF and President of the Royal Moroccan Football Federation (FRMF), Véron Mosengo-Omba, CAF Secretary General, as well as Mohamed Hassan Bensalah, Chairman and CEO of Holmarcom Group, and Miriem Bensalah-Chaqroun, Vice-President and CEO of Les Eaux Minérales d’Oulmès.
For several decades, Les Eaux Minérales d’Oulmès has proudly supported Morocco’s national teams. With this partnership, the brand is expanding its commitment at the continental level, confirming through SIDI ALI its ambition to support the growth of African sport by combining operational excellence, long-term vision, and responsible initiatives.
“We are delighted to welcome SIDI ALI as the official water supplier of the CAF TotalEnergies Africa Cup of Nations Morocco 2025,” said Véron Mosengo-Omba. “The CAN is not just a sporting competition, it is a celebration of African unity, passion, and excellence. This partnership with a leading Moroccan brand illustrates the strength of the continent’s companies that support our flagship tournament. With SIDI ALI, we ensure world-class hydration for players, officials, and fans, while reinforcing Morocco’s commitment to delivering an exceptional edition that will inspire millions across Africa and beyond.”
For his part, Naoufel Jellal, CEO of Les Eaux Minérales d’Oulmès, emphasized: “This strategic partnership reflects the ambition of a Moroccan private group to actively contribute to an African dynamic built on excellence, youth, and cooperation. As the Official Water of the CAF TotalEnergies CAN 2025, proudly hosted by Morocco, SIDI ALI reaffirms its mission: to support an inclusive African sport, driven by shared values, empowering communities and giving young people across the continent the means to realize their potential.”
SIDI ALI will provide hydration at all levels of the competition: players, officials, and the thousands of fans in the stadiums. This large-scale operation demonstrates the brand’s ability to combine logistical precision, agility on the ground, and service excellence, while meeting the highest international standards.
By joining the CAF TotalEnergies Africa Cup of Nations Morocco 2025, Les Eaux Minérales d’Oulmès reaffirms Morocco’s unique role as a driving force of a continent looking to the future, proud of its talents and heritage, and resolutely committed to excellence.
Editorial team/le7tv