This alliance marks the convergence of two major Moroccan institutions, united by shared values of performance, excellence and their contribution to the national image and influence of the Kingdom.
The official signing ceremony took place under the presidency of Fouzi Lekjaa, President of the FRMF, and Housni El Ghazaoui, Chairman of the Management Board of Al Omrane Group.
Through this strategic partnership, Al Omrane reaffirms its commitment to Moroccan youth, the promotion of national talent and the support of initiatives that strengthen unity and the collective dynamic of the country.
This collaboration is part of a responsible and sustainable approach, fully aligned with the High Instructions of His Majesty King Mohammed VI, particularly in the fields of human development, social inclusion and territorial equity. It also accompanies the national strategy led by the Ministry of Territorial Planning, Urbanism, Housing and City Policy.
Through this agreement, Al Omrane confirms its ambition to go beyond the role of a public operator in housing and territorial development, and position itself as a committed actor in promoting national symbols, strengthening the bond between citizens and their institutions, and consolidating confidence in support of an ambitious and modern development model.
In his address, Mr. El Ghazaoui emphasized that this agreement “reflects our shared will to establish a strategic partnership with the Federation, in order to contribute further to the rise of Moroccan football.”
He stated that this alliance represents a modest contribution to the exceptional momentum experienced by national football, fully aligned with the Royal Vision.
He also recalled that just as football unites Moroccans, Al Omrane Group has, for several years, carried out a proximity policy serving all citizens both in Morocco and abroad. According to him, this agreement will further strengthen this approach through expanded collaboration with the Federation and the national teams.
For his part, Fouzi Lekjaa highlighted that the historic achievements of Moroccan football are the result of a comprehensive strategic vision initiated by His Majesty King Mohammed VI, recalling in particular the importance of the Mohammed VI Football Academy and its key role in talent development.
The President of the FRMF praised the commitment of Al Omrane Group, affirming that the success of the institution is also “a success of public policies in the field of construction and territorial planning in Morocco.” He added: “This success reflects the evolution and prosperity of a Nation with over twelve centuries of history, determined to continue its path with collective intelligence and a spirit of unity.”
The meeting also highlighted the core aspects of this partnership, which embodies a shared vision of a confident, ambitious Morocco turned toward the future.
Football, as a unifying sport and a vehicle for social cohesion, is described as a discipline driven by challenge, solidarity and national pride. These are the same values upheld daily by Al Omrane Group through its missions of territorial planning and support for access to housing for all.
Editorial team/le7tv